Attract anyone you want, anywhere, anytime with proven, subtle tactics that are ethical but effective. Advance in life using your leadership abilities. The art and science of human persuasion will help you to become successful.

Some jobs require you to demonstrate leadership abilities to advance in your career; some situations require you to demonstrate leadership skills in order to survive.

In either case, you need to behave like a leader in order to lead and indeed, there are some individuals who seem to have an innate sense of what needs to be done in order to get things done by others, which is what leadership is all about.

Now, leadership is a skill, and while others may be naturally talented, it can be learned like most other skills.

One of the qualities that often needs to be developed and honed is the ability to persuade and attract others; even military officers or people having authority within formal frameworks (pilots in a commercial aircraft are another prime example), need to motivate their subordinates.

Leading by coercion is never wise and will fail under stress, and what you need in order to get others to do things is to motivate them; for that, you need to be attractive, literally.

This is not to say that you need to be sexually appealing (that's a whole different story), but to become someone that others would like to emulate, someone that others would listen to and find as a comfortable company to be around with.

In other words, you need other people to trust you and for that, you need to sound and act convincingly; something whis is attained as much as by correct action as by correct presentation of ideas.

We explorers know that sometimes, things get difficult; if you confront an emergency or survival situation someone may have to take certain decisions which may be difficult to take but hemselves, like leaving the apparent primitive comfort of a tent in the middle of a blizzard in the middle of nowhere because you would eventualy freeze to death if you stay.

To arrive to such a conclusion and decide to leave you have to pass over your own fears, but then, if you are in charge of a group you will have to repeat the same process in each person's mind. You will need to convince all others about your decision, and that can be really hard, even within the context of organisations where you enjoy strong formal authority.

Don't think that you will be able to force actions against other's self-preservation instincts, even at gun point, for a long time.

Military aviation survival manuals even remind officers of this: authors speak about 'special situations' in which even the relationship established by the formal rank system characteristic of armed forces is weaked, and where informal leadership structures gain an advantage.

If an aircraft crashes in the middle of nowhere, soldiers will tend to sitck to their ranks, but as morale will reach low points, that would have to be supplemented with self-discipilne, mutual respect and charisma, perhaps even friendship.

In our experience, we can advice you about this: all leaders will ultimately need strong informal skills to deal with these special situations, and in order to attain that, you will need to learn constantly, visit sites dealing with leadership and human behaviour, and learn as much as you can.

Don't rely solely in ranks and rules because these will ultimately prove only to be as worthy as the paper in which they are written on, an then, in a survival situation you use paper just to start a bonfire.

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