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How To Win, The Nice Way (I).By Kevin Nunley.
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Give your customers as few problems as possible while they are using your service or buying your product. Problems happen when everything is going fine and laziness and complacency set it. When this happens, try causing some problems. Teach yourself and your employees that things can be done with more care and precision. When customers have a problem free experience, you are sure to reap the rewards. It is important to concentrate on what you're doing, not what the competitor is doing. Focus on giving the best service you can, instead of worrying about the competition across the street. If a competitor is doing much more business than you, it may be that there is a problem with your business, not something amazing the competitor is doing. Don't hurt yourself by worrying so much about someone else that you forget what you could be doing to improve your product or service. |
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